Live, Laugh, Veuve: A Celebration of Nature and Elegance

At the heart of Veuve Clicquot lies a rich legacy of elegance, innovation, and celebration. These qualities inspired our latest commissioned project for a private client in Long Island, NY: a bespoke biophilic art installation for their home bar and lounge. This piece embodies the vibrancy and sophistication of the “Live, Laugh, VEUVE” lifestyle while celebrating Veuve Clicquot’s role in shaping the world of luxury champagne.

Naturalist designed a striking moss wall installation paired with a custom LED neon sign that proclaims the joyful mantra. This project goes beyond aesthetics, blending natural elements, personal storytelling, and the iconic Veuve Clicquot identity to create an unforgettable design experience.

  • Veuve Clicquot’s Influence: A Legacy of Luxury

    Since its founding in 1772, Veuve Clicquot has set the standard for luxury champagne. Madame Clicquot, the trailblazing "Grand Dame of Champagne," revolutionized the industry with her innovation and vision. Her boldness is mirrored in this project, where the synergy between nature and Veuve Clicquot’s heritage comes alive.

    The “Live, Laugh, VEUVE” installation nods to Veuve Clicquot’s renowned presence in hospitality settings, from boutique hotels to glamorous events like their annual Polo Classic. This installation channels that same celebratory energy, demonstrating how biophilic art can elevate spaces where luxury meets nature.

  • Inspiring Hospitality Design

    From private lounges to bustling restaurants and high-end hotels, biophilic installations like this one redefine how we experience hospitality spaces. They foster connection, warmth, and a sense of place—all while reflecting the elegance of brands like Veuve Clicquot.

    For hospitality settings, the addition of moss walls and custom LED neon signage provides a unique opportunity to combine luxury with nature, transforming spaces into memorable destinations. Our team specializes in creating bespoke designs that align with each brand’s identity, ensuring every detail enhances the guest experience.

  • The Grand Dame of Champagne: Madame Clicquot

    What makes this project truly extraordinary is its deeply personal connection to our client and the legacy of the Grande Dame of Champagne. Every champagne cork embedded in the design came from the client’s celebrations, infusing the installation with meaningful memories. The iconic Veuve cork carries the portrait of Madame Clicquot. By incorporating this personal element, this commission becomes more than an art piece—it’s a living testament to life’s most cherished moments across generations.

  • A Toast to Life, Legacy, and Design

    Raise your glass to a life well-celebrated, a legacy of innovation, and the enduring elegance of timeless design. With this project, we honor the rich history of Veuve Clicquot and its transformative influence on the world of luxury. The marriage of nature and artistry in our biophilic creations invites us to savor every moment, from intimate gatherings to grand celebrations. Here’s to living boldly, laughing often, and embracing the vibrant spirit of “Live, Laugh, VEUVE.” Cheers! 🥂

  • Designer’s Note

    "In designing this piece, our goal was to channel Veuve Clicquot’s timeless charm and innovative spirit. The interplay of preserved mosses, dynamic textures, and brand-inspired accents creates a sophisticated yet modern art piece. The glowing ‘Live, Laugh, VEUVE’ sign brings vitality to the installation, while the use of the client’s champagne corks adds a deeply personal touch. This project captures the joy, elegance, and celebration that define the Veuve Clicquot lifestyle, transforming a home bar into a living work of art."


    — Zeynep Kömür, MSC Interior Architect & Biophilic Designer